Accenture, Global Recruitment Marketing Campaign 2009/2010
Global client lead and execution of Accenture’s Global Recruitment Marketing Campaign developed by Burson Marsteller and executed as campaign toolkit off- and online in over 25 formats for 6 different campaign images for a total of 35 countries. The toolkit included print ads, brochures, posters, event displays, online banners, special media formats.
Planning and execution for 2 different campaigns (with and without Tiger Woods as brand testimonial) under extreme time pressure and day-to-day coordination with client in the US, as well as multiple local contact persons in the UK, EMEA, Asia and South-America. (whilst employed at Burson Marsteller, London)